Kai Cenat Attended Paris Fashion Week With His Vivet Journal In Hand

Kai Cenat is seriously considering his decision to become a full-fledged fashion designer. The well-known streamer was seen at Paris Fashion Week, observing and learning how to develop his emerging Vivet brand.

Cenat recently announced his official transition into the fashion industry with a 23-minute-long “I Quit” video that outlined his aspiration to be more than just a streaming personality. A potential role model for navigating the fashion world is Pharrell Williams, who is currently the Creative Director for Louis Vuitton’s menswear. Therefore, it was expected that Cenat would attend the French fashion house’s Fall/Winter 2026 presentation on January 20 in Paris.

The 24-year-old was accompanied by notable figures such as Future, Pusha T, Quavo, and SZA at the high-profile event. During the LV showcase, Pharrell previewed several unreleased songs, including one titled “Hit-A-Lik,” which is believed to be part of his upcoming project with Quavo.

At the event, Cenat was seen holding a black journal that may be familiar to his dedicated followers. Since December 2025, the content creator has been documenting his wellness journey, which includes exercise and reading, on once-private Instagram and YouTube channels. Adorned with the Vivet logo, the journal features numerous pages of inspiration.

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While at Paris Fashion Week, Cenat also attended Guillermo Andrade’s 424 Menswear Fall/Winter 2026-27 show. A video shared on social media captured the designer greeting him personally while Cenat asked about a jacket that had caught his attention. The internet personality also wore similar all-black outfits to both presentations he attended.

It is too early to determine the impact Cenat and Vivet will have on the global fashion industry, but he is certainly taking notes.