In late July, renowned music producer Hit-Boy displayed billboards with the enigmatic question, “What’s the deal with Hit-Boy?” The intriguing question implies that he has been inactive for an extended period. The reality has not matched that scenario. A native of Fontana, California, has released two projects and a few singles this year.

That’s not the correct answer. It could be a new project announcement. The producer behind the “N****s In Paris” track released a song called “What’s the Deal” on July 24. This could potentially be the title track of his upcoming long-player. Speculating about this is certainly an enjoyable task, even though the truth remains unknown.

Hopefully, he will indeed return this week with another release in “Eat Couch.” Spank Nitti James costars in this alongside his fellow Californian, a local talent he collaborated with on one of his previous 2025 releases.

High-Class Wiggler was released on 13 June and consisted of 13 tracks. It’s evident that they get along well with each other, a fact apparent in the song as they have collaborated again.

“Eat Couch” is a track tailored for nightclubs or strip clubs, where both rappers showcase their style and prowess in attracting women. The song’s title is quite explicit, implying that the rappers are getting down to business, if you know what we mean.

The music video reinforces the mischievous atmosphere with twerk performances and numerous models featured throughout. Internet personality Charleston White makes an unexpected cameo in the film. He was included in a small-scale release related to the track that Hit-Boy posted about on his Instagram.

Overall, the song is straightforward and knows its limits, not attempting to overstep them. Spin the bouncy “Eat Couch” beneath.