Beyoncé's New Holiday Merchandise Collection Incorporates A Recurring Gag About Blue Ivy Serving As Her Manager

Since Mariah Carey marked the beginning of the Christmas season on November 1, coupled with Beyoncé releasing holiday merchandise, it appears the holidays may be beginning a bit prematurely. The “COZY” singer updated her website on Wednesday, November 5, with a plethora of new merchandise inspired by COWBOY CARTER and Christmas.

Interestingly, a pair of the new items reference the ongoing joke about Blue Ivy possibly being Beyoncé’s manager. The BIC Zip Hoodie bears the 13-year-old’s name on the front and “Management” on the back. A burgundy jersey features the same front design as the others, with the phrase “Management” written beneath a depiction of a horse wearing a Santa hat.

A reference was made roughly one week after Beyoncé shared a selfie of Blue Ivy and Tina Knowles from the 27th Annual Angel Ball. “Wishing you congratulations, mom, on receiving your philanthropy award at the Angel Ball tonight,” the caption read. Fans in the comments mentioned things like, “We know Blue posted this because it actually had a caption” and “Blue just confirmed that she is Bey’s manager.”

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Available on Beyoncé’s website are items such as a “Sleighyoncé” hoodie and t-shirt, the t-shirt of which features an illustration of her riding in a red car, similar to the one seen during the “Cowboy Carter Tour.” The range includes a “Been Cozy” robe in festive red and white, a 252-piece “Attack of the 400 Ft. ” collection. A “Cowboy” puzzle and a Rumi-themed T-shirt for children.

It is anticipated that pre-orders will be dispatched on December 12, which likely means that fans should receive their items just in time for Christmas.

Beyoncé performed at the Houston Texans’ halftime show last Christmas during their game against the Baltimore Ravens. The Beyoncé Bowl is currently accessible to stream as a standalone programme on Netflix and YouTube.